“Complementing lower-funnel, conversion-only strategies with comprehensive, brand-building upper-funnel activities is a win-win approach.”

Pierfrancesco Coscarelli

Digital Marketing Consultant , Lungarno Collection
Pierfrancesco Coscarelli

“Every business has a finite amount of resources to contribute towards active marketing and branding. Curacity has allowed us to maximize our reach while maintaining a reasonable cost per new acquisition.”

Andrew Weibrecht

Operations Manager , Mirror Lake Inn
Andrew Weibrecht

Enhance Upper-Funnel Efforts

Embracing upper-funnel marketing strategies is vital for hotels to thrive in today’s hard to differentiate hotel market.

Challenge Misconceptions of ROI

By adapting new technologies, commercial strategy teams can transform upper-funnel marketing to a revenue-driving necessity.

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