Curacity, a travel technology company with an award-winning guest acquisition platform, proudly announces that PureWow, a top three largest U.S. women’s media brand, has joined the Curacity media brand network.
PureWow is a multimedia brand that inspires, educates, and entertains over 100 million women via content and experiences. With a focus on beauty, fashion, wellness, and food, PureWow’s original content strives to “make the fun stuff better and the important stuff easier” for their audience of women primarily aged 25-45.
Founded in 2010, PureWow was named one of the top 100 websites for women in the U.S. by Forbes who called PureWow the “one stop shop on the web for fashion, beauty, health, food, travel, tech, books, etc.” PureWow is the most tenured publishing brand in the Gallery Media Group portfolio, which is part of VaynerX, a Gary Vaynerchuk holding company.
“PureWow reaches millions of women searching for lifestyle content tailored for Millennial and Gen X travelers,” said Nick Slavin, co-founder and CEO at Curacity. “We’re excited to serve content about our hotels to their most engaged subscribers and inspire their next getaway.”
Curacity’s innovative guest acquisition platform connects hotels with millions of travelers still dreaming about their next trip by placing tailored content in top-tier media outlets. The addition of PureWow expands Curacity’s media brand network with millions of potential hotel guests seeking the valuable, trusted information they need to book a hotel stay.
As part of Curacity's media brand network, PureWow joins a distinguished group of outlets, including AFAR, Condé Nast Traveler, and Travel+Leisure, reinforcing Curacity’s position as a leader in connecting hotels with travelers through a strategic, content-driven approach.
