Curacity Blog | Editorial content to build reputation and drive hotel revenue | Nick Papa

Nick Papa

Nick is the editor of the Curacity blog. He has over a decade of hospitality marketing and technology experience, from content editor at Booking.com to agency copywriter for Marriott, Hilton, IHG, Viceroy Hotel Group, Virgin Hotels, and many more.

New Report Reveals What’s Driving Summer 2025 Travel Demand

New Report Reveals What’s Driving Summer 2025 Travel Demand

As the hospitality industry gears up for the busy summer travel season, data from Curacity and Amadeus Demand360® tells a story of modest but steady momentum in the face of economic headwinds. With occupancy and length of stay (LOS) trends…

Nick Papa May 13, 2025

Hotel Marketing Clichés and How To Avoid Them

Marketing clichés like "home away from home" or "luxury redefined" are doing your hotel…

Nick Papa Jan 21, 2025

What We Learned at Skift Megatrends 2025

Last week, the Curacity team headed to Skift Megatrends to hear from the industry’s…

Nick Papa Jan 14, 2025

How to Pitch Your Story to the Media: A Guide for Hoteliers

According to Skift's research with Curacity, 81% of travelers trust media brands for…

Nick Papa Jan 07, 2025

No Cookies, No Problem: Leveraging Publicity in a Post-Cookie Era

The impending cookie apocalypse has the hospitality industry standing at a significant…

Nick Papa May 06, 2024

It’s Time for Hotels to Move on From Influencer Marketing

As a former digital publicist, I agonized over pitch emails and fretted over the perfect…

Nick Papa Mar 04, 2024

What is Earned Media for Hotels?

In the dynamic landscape of hotel marketing, earned media has become increasingly…

Nick Papa Feb 05, 2024

Navigating Hotel PR Challenges in 2024

Hotel PR professionals face many challenges when securing media coverage.

Nick Papa Dec 18, 2023