Hotel Marketing
From Visibility Tool to Performance Marketing Channel: The Future of Influencer Marketing
The power of influencer marketing for hotels is by no means a recent discovery. However, as Gen Z…
How to Use AI to Regain Control of Your Hotel's Story [With Prompts]
Michael Goldrich is the founder of Vivander Advisors, where he develops frameworks to drive AI…
Hotel Marketing Clichés and How To Avoid Them
Marketing clichés like "home away from home" or "luxury redefined" are doing your hotel zero…
What We Learned at Skift Megatrends 2025
Last week, the Curacity team headed to Skift Megatrends to hear from the industry’s leading trend…
How to Pitch Your Story to the Media: A Guide for Hoteliers
According to Skift's research with Curacity, 81% of travelers trust media brands for hotel…
Ask a Strategic Advisor: Balancing Traditional and Digital Marketing in Your Hotel Budget
This article is part of a Curacity series to help hotels plan for budgeting season. We asked…
Why Experiences Must Be the Ethos of a Hotel
Hospitality is a crowded industry. The number of destinations, attractions, and lodging choices…
No Cookies, No Problem: Leveraging Publicity in a Post-Cookie Era
The impending cookie apocalypse has the hospitality industry standing at a significant crossroads.…
Why Hotels Should Welcome the Demise of Tracking Cookies
In the ever-evolving digital landscape, hotels must constantly prepare for change. However, the…
It’s Time for Hotels to Move on From Influencer Marketing
As a former digital publicist, I agonized over pitch emails and fretted over the perfect subject…
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