Hotel Marketing

Hotel Marketing Clichés and How To Avoid Them

Marketing clichés like "home away from home" or "luxury redefined" are doing your hotel zero…

Nick Papa Jan 21, 2025

What We Learned at Skift Megatrends 2025

Last week, the Curacity team headed to Skift Megatrends to hear from the industry’s leading trend…

Nick Papa Jan 14, 2025

How to Pitch Your Story to the Media: A Guide for Hoteliers

According to Skift's research with Curacity, 81% of travelers trust media brands for hotel…

Nick Papa Jan 07, 2025

Ask a Strategic Advisor: Balancing Traditional and Digital Marketing in Your Hotel Budget

This article is part of a Curacity series to help hotels plan for budgeting season. We asked…

Michael Goldrich Sep 09, 2024

Why Experiences Must Be the Ethos of a Hotel

Hospitality is a crowded industry. The number of destinations, attractions, and lodging choices…

No Cookies, No Problem: Leveraging Publicity in a Post-Cookie Era

The impending cookie apocalypse has the hospitality industry standing at a significant crossroads.…

Nick Papa May 06, 2024

Why Hotels Should Welcome the Demise of Tracking Cookies

In the ever-evolving digital landscape, hotels must constantly prepare for change. However, the…

Nick Slavin Apr 01, 2024

It’s Time for Hotels to Move on From Influencer Marketing

As a former digital publicist, I agonized over pitch emails and fretted over the perfect subject…

Nick Papa Mar 04, 2024

What is Earned Media for Hotels?

In the dynamic landscape of hotel marketing, earned media has become increasingly significant.

Nick Papa Feb 05, 2024

Why It's Time to Rethink Upper Funnel Hotel Marketing

Choosing a hotel has become more complex than ever. The average guest has 7,000 digital touchpoints…

Nick Slavin Jan 08, 2024